Fact based stock research
Olaplex (NasdaqGS:OLPX)
US6793691089
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For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. The higher the rank, the better the stock performs than its peers. And, we do this for six investment strategies:
Value - shows how good of a value the stock is. Green is "inexpensive"; red is "expensive".
Growth - shows a company's growth potential. Green is "high growth" expected; red is "tough times ahead".
Safety - relates to the amount of debt a company has. Green is low debt level; red is high debt level.
Combined Financial - this isn't an average of the first three ranks but rather a consolidated view across several financial indicators. Green = good; red = tread carefully.
(NEW) Sentiment - quantifies professional analyst ratings and holdings as well as market pulse. Green = positive sentiment; red = skepticism (Only available to Premium Subscribers).
(NEW) 360° View - the ultimate rating with all financial and non-financial indicators.
Olaplex stock research in summary
ANALYSIS: With an Obermatt Combined Rank of 30 (worse than 70% compared with investment alternatives), Olaplex (Personal Products, USA) shares have somewhat below-average financial characteristics compared with similar stocks. Shares of Olaplex are low in value (priced high) with a consolidated Value Rank of 43 (worse than 57% of alternatives) and show below-average growth (Growth Rank of 17) but are safely financed (Safety Rank of 76), which means low debt burdens. ...read more
RECOMMENDATION: A Combined Rank of 30, is a hold recommendation based on Olaplex's financial characteristics. As the company Olaplex's critical financial metrics exhibit below-average performance, such as low value (Obermatt Value Rank of 43) and low growth (Obermatt Growth Rank of 17), it is a somewhat questionable stock investment, where the risk of paying too much for the shares is significant, unless the company has an exceptionally bright future. In this case, good financing practices (Obermatt Safety Rank of 76) are a positive sign, because it may allow the company to weather challenging times until the hoped-for cash flows materialize. This may be true for high-tech or biotechnology companies with enough cash to sustain prolonged business development. If they own properties that only provide cash flows in the future, the stock may look excessively expensive and unattractive today. In such cases, the Obermatt Method has limited value, as it is based on facts we can observe today. If the facts lie all in the future, stock investing becomes guesswork, and this should only be a driver in a limited number of investments that account for a small fraction of a safe portfolio. Obermatt Premium subscribers can further check the stock’s Sentiment Ranks, which also flow into the Obermatt 360° View for investors. ...read more
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Country | USA |
Industry | Personal Products |
Index | NASDAQ |
Size class | Medium |
27-Mar-2025. Stock data may be delayed. Log in or sign up to get the most recent research.

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Review the performance ranks of the individual metrics that form each investment strategy.
Research History: Olaplex
RESEARCH HISTORY | 2022 | 2023 | 2024 | 2025 | ||||
---|---|---|---|---|---|---|---|---|
VALUE | ||||||||
VALUE | 1 |
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61 |
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57 |
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43 |
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GROWTH | ||||||||
GROWTH | 67 |
![]() |
11 |
![]() |
21 |
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17 |
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SAFETY | ||||||||
SAFETY | 11 |
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76 |
![]() |
88 |
![]() |
76 |
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SENTIMENT | ||||||||
SENTIMENT | 91 |
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45 |
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26 |
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new | |
360° VIEW | ||||||||
360° VIEW | 27 |
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38 |
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49 |
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new |
Combined financial peformance in Detail
ANALYSIS: With an Obermatt Combined Rank of 30 (worse than 70% compared with investment alternatives), Olaplex (Personal Products, USA) shares have somewhat below-average financial characteristics compared with similar stocks. Shares of Olaplex are low in value (priced high) with a consolidated Value Rank of 43 (worse than 57% of alternatives) and show below-average growth (Growth Rank of 17) but are safely financed (Safety Rank of 76), which means low debt burdens. ...read more
RECOMMENDATION: A Combined Rank of 30, is a hold recommendation based on Olaplex's financial characteristics. As the company Olaplex's critical financial metrics exhibit below-average performance, such as low value (Obermatt Value Rank of 43) and low growth (Obermatt Growth Rank of 17), it is a somewhat questionable stock investment, where the risk of paying too much for the shares is significant, unless the company has an exceptionally bright future. In this case, good financing practices (Obermatt Safety Rank of 76) are a positive sign, because it may allow the company to weather challenging times until the hoped-for cash flows materialize. This may be true for high-tech or biotechnology companies with enough cash to sustain prolonged business development. If they own properties that only provide cash flows in the future, the stock may look excessively expensive and unattractive today. In such cases, the Obermatt Method has limited value, as it is based on facts we can observe today. If the facts lie all in the future, stock investing becomes guesswork, and this should only be a driver in a limited number of investments that account for a small fraction of a safe portfolio. Obermatt Premium subscribers can further check the stock’s Sentiment Ranks, which also flow into the Obermatt 360° View for investors. ...read more
RESEARCH HISTORY | 2022 | 2023 | 2024 | 2025 | ||||
---|---|---|---|---|---|---|---|---|
VALUE | ||||||||
VALUE | 1 |
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61 |
![]() |
57 |
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43 |
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GROWTH | ||||||||
GROWTH | 67 |
![]() |
11 |
![]() |
21 |
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17 |
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SAFETY | ||||||||
SAFETY | 11 |
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76 |
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88 |
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76 |
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COMBINED | ||||||||
COMBINED | 11 |
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50 |
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64 |
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30 |
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Value Metrics in Detail
ANALYSIS: With an Obermatt Value Rank of 43 (worse than 57% compared with alternatives), Olaplex shares are more expensive than the average comparable stock. The Value Rank is based on consolidating four value indicators where three out of four are below average for Olaplex. Only the Price-to-Book Capital ratio (also referred to as market-to-book ratio) indicates good stock value with a Price-to-Book Rank of 68, which means that the stock price is lower compared with invested capital than for 68% of comparable investments. All other value indicators are below the market median. Price-to-Sales is 48 which means the stock price compared with what market professionals expect for future profits is higher than 52% of comparable companies, indicating a low value concerning Olaplex's revenue levels. The same is valid for the Price-to-Book Capital ratio (also referred to as market-to-book ratio) with a Price-to-Book Rank of 68 and for the dividend yields rank which is lower than for 99% of comparable companies, making the stock more expensive as regards to with the company's expected dividend payouts. ...read more
RECOMMENDATION: The overall picture with a consolidated Value Rank of 43, is a hold recommendation based on Olaplex's stock price compared with the company's operational size and dividend yields. Why are market participants paying such a high price for Olaplex, where three out of four value indicators are below par? One reason could be that the company is well financed, indicated by the high book capital level, and has a promising future that is not yet visible in reported revenues and profits. That would also explain the low dividend yield because the company needs the cash to invest in its future. If investors can verify a picture in this sense, the stock may still be a good investment, even though current company-reported financials don't fully explain current stock prices. We recommend further analyzing the stock with Obermatt’s Value, Safety, and Sentiment Ranks, including the 360° View, before making an investment decision, which is essential in this case, as the financial indicators are inconclusive. ...read more
VALUE METRICS | 2022 | 2023 | 2024 | 2025 | ||||
---|---|---|---|---|---|---|---|---|
PRICE VS. REVENUES (P/S) | ||||||||
PRICE VS. REVENUES (P/S) | 9 |
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32 |
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45 |
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48 |
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PRICE VS. PROFITS (P/E) | ||||||||
PRICE VS. PROFITS (P/E) | 8 |
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67 |
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70 |
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43 |
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PRICE VS. CAPITAL (Market-to-Book) | ||||||||
PRICE VS. CAPITAL (Market-to-Book) | 4 |
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76 |
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75 |
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68 |
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DIVIDEND YIELD | ||||||||
DIVIDEND YIELD | 1 |
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1 |
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1 |
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1 |
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CONSOLIDATED RANK: VALUE | ||||||||
CONSOLIDATED RANK: VALUE | 1 |
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61 |
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57 |
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43 |
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Growth Metrics in Detail
ANALYSIS: With an Obermatt Growth Rank of 17 (better than 17% compared with alternatives), Olaplex shows one of the most restricted growth dynamics in its industry. There is little momentum in this company. The Growth Rank is based on consolidating four value indicators, with half of the indicators below and half above average for Olaplex. Capital Growth has a rank of 58, which means that currently professionals expect the company to grow its invested capital more than 12% of its competitors. Investors welcomed this, visible in the Stock Returns rank of 51 (above 51% of alternative investments). But Sales Growth has only a rank of 20, which means that, currently, professionals expect the company to grow less than 80% of its competitors, and Profit Growth is also low at a rank of 12. ...read more
RECOMMENDATION: The overall picture with a consolidated Growth Rank of 17, is a sell recommendation for growth and momentum investors. This is an ambiguous picture. Revenue growth and capital growth are strong, but the growth in profit, which seems good, can also be an indication that growth momentum may be negative. The fact that stock returns have been above average doesn't help much, as stock returns are less reliable in showing a company’s future growth potential. Prices may perform well for the simple reason that investors were too pessimistic in the past and are now correcting their opinions and moving the stock price to a more reasonable level. As the growth picture is mixed for Olaplex, investors may want to look at value and sentiment indicators for a well-rounded picture of this stock. While momentum is a popular investment factor, the value aspect might be the more important one, in the longer term. We recommend analyzing the stock with Obermatt’s Value, Safety, and Sentiment Ranks to arrive at a 360° View of the stock purchase case, especially since the growth performance is mixed here. ...read more
GROWTH METRICS | 2022 | 2023 | 2024 | 2025 | ||||
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REVENUE GROWTH | ||||||||
REVENUE GROWTH | 78 |
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57 |
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6 |
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20 |
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PROFIT GROWTH | ||||||||
PROFIT GROWTH | 26 |
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15 |
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14 |
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12 |
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CAPITAL GROWTH | ||||||||
CAPITAL GROWTH | 75 |
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5 |
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92 |
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58 |
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STOCK RETURNS | ||||||||
STOCK RETURNS | 49 |
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17 |
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31 |
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51 |
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CONSOLIDATED RANK: GROWTH | ||||||||
CONSOLIDATED RANK: GROWTH | 67 |
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11 |
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21 |
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17 |
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Safety Metrics in Detail
ANALYSIS: With an Obermatt Safety Rank of 76 (better than 76% compared with alternatives) for 2025, the company Olaplex has safe financing practices, which means that their overall debt burden is low. This doesn't mean that the business of Olaplex is safe, it only means that the company is on the safer side regarding possible bankruptcy, assuming that public reporting is correct. The Safety Rank is based on consolidating three financing indicators, with just one indicator above average for Olaplex and the other two below average. Refinancing is at 82, meaning the portion of the debt about to be refinanced is below average. It has less debt in the refinancing stage than 82% of its competitors. But Leverage is high with a rank of 38, meaning the company has an above-average debt-to-equity ratio. It has more debt than 62% of its competitors. Liquidity is also on the riskier side with a rank of 47, meaning the company generates less profit to service its debt than 53% of its competitors. ...read more
RECOMMENDATION: With a consolidated Safety Rank of 76 (better than 76% compared with alternatives), Olaplex has a financing structure that is significantly safer than that of its competitors. A good Refinancing Rank means that the problems of the company may not be around the corner. But high Leverage is only good if things go well, and low Liquidity is a signal for caution. The financing signals for Olaplex are on the riskier side, requiring the company's future to be on the safer side. Investors may want to look at Growth and Sentiment ranks before making an investment decision. In the long-term, investors may have a debt challenge with Olaplex and should also compare Obermatt’s Value, Growth, and Sentiment Ranks before making a decision. ...read more
SAFETY METRICS | 2022 | 2023 | 2024 | 2025 | ||||
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LEVERAGE | ||||||||
LEVERAGE | 19 |
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36 |
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43 |
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38 |
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REFINANCING | ||||||||
REFINANCING | 13 |
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73 |
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80 |
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82 |
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LIQUIDITY | ||||||||
LIQUIDITY | 60 |
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72 |
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55 |
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47 |
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CONSOLIDATED RANK: SAFETY | ||||||||
CONSOLIDATED RANK: SAFETY | 11 |
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76 |
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88 |
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76 |
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Sentiment Metrics in Detail
SENTIMENT | 2022 | 2023 | 2024 | 2025 | ||||
---|---|---|---|---|---|---|---|---|
ANALYST OPINIONS | ||||||||
ANALYST OPINIONS | n/a |
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5 |
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5 |
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new | |
OPINIONS CHANGE | ||||||||
OPINIONS CHANGE | 50 |
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50 |
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50 |
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new | |
PRO HOLDINGS | ||||||||
PRO HOLDINGS | 95 |
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78 |
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39 |
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new | |
MARKET PULSE | ||||||||
MARKET PULSE | 92 |
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54 |
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37 |
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new | |
CONSOLIDATED RANK: SENTIMENT | ||||||||
CONSOLIDATED RANK: SENTIMENT | 91 |
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45 |
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26 |
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new |
Free stock analysis by the purely fact based Obermatt Method for Olaplex from March 27, 2025.
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