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Stock Research: Outdoor Holding

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

Outdoor Holding

NAQ:POWW US00175J1079
28
  • Value
    23
  • Growth
    21
  • Safety
    Safety
    32
  • Combined
    6
  • Sentiment
    93
  • 360° View
    360° View
    28
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Company Description

Outdoor Holding Company, formerly AMMO, Inc., is an e-commerce-focused company. The Company is the owner of GunBroker.com, the online marketplace for firearms, hunting, shooting and related products. Third-party sellers list items on the site and Federal and state laws govern the sale of firearms and other restricted items. The GunBroker.com Website is an informative and secure way to buy and sell firearms, shooting accessories, and other outdoor gear online. GunBroker promotes responsible ownership of guns and firearms. GunBroker enables payment processing, carting ability, GunBroker Analytics, and GunBroker Advertising. GunBroker Analytics, through the compilation and refinement of Marketplace data, offers e-commerce market analytics to its industry peers, allowing them to manage business strategy and planning. Its advertising offerings include content creation for manufacturers, email campaigns and banner ads.

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ANALYSIS: With an Obermatt 360° View of 28 (better than 28% compared with alternatives), overall professional sentiment and financial characteristics for the stock Outdoor Holding are below the industry average. The 360° View is based on consolidating four consolidated indicators, with three out of four indicators below average for Outdoor Holding. The consolidated Sentiment Rank has a good rank of 93, which means that professional investors are more optimistic about the stock than for 93% of alternative investment opportunities. But all other ranks are below average. The consolidated Value Rank has a rank of 23, which means that the share price of Outdoor Holding is on the higher side compared with typical size in indicators such as revenues, profits, and invested capital. The consolidated Growth Rank also has a low rank of 21, meaning that the company exhibits below-average growth momentum when looking at financial metrics such as revenue, profit, invested capital growth, and stock returns. This means that growth is lower than for 21% of competitors in the same industry. Finally, the consolidated Safety Rank has a riskier rank of 32 which means that the company has a riskier financing structure than 68% comparable companies when looking at the amount of its debt, its refinancing requirements, and its ability to service debt. ...read more

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Strongest Rank Price vs. Earnings (P/E)
Weakest Rank Analyst Opinions
Country USA
Industry Specialty Stores
Size Small
Website outdoorholding.com
Index
NASDAQ
Outdoor Holding stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 26-Mar-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

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Metrics Current 2025 2024 2023
Value
23 41 28 46
Growth
21 17 48 92
Safety
Safety
32 51 70 49
Sentiment
93 29 34 12
360° View
360° View
28 15 34 46
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Metrics Current 2025 2024 2023
Analyst Opinions
100 38 35 67
Opinions Change
50 50 50 50
Pro Holdings
n/a 49 36 20
Market Pulse
95 14 45 9
Sentiment
93 29 34 12
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Metrics Current 2025 2024 2023
Value
23 41 28 46
Growth
21 17 48 92
Safety Safety
32 51 70 49
Combined
6 22 53 76
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
5 23 25 31
Price vs. Earnings (P/E)
1 1 1 71
Price vs. Book (P/B)
62 86 87 79
Dividend Yield
1 1 1 1
Value
23 41 28 46
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Metrics Current 2025 2024 2023
Revenue Growth
26 5 84 86
Profit Growth
11 70 6 100
Capital Growth
14 30 30 98
Stock Returns
73 27 58 4
Growth
21 17 48 92
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Metrics Current 2025 2024 2023
Leverage
100 69 89 87
Refinancing
27 74 86 38
Liquidity
4 7 4 8
Safety Safety
32 51 70 49

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Frequently Asked
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Only the professional market sentiment is positive. The stock is expensive, has low growth, and low financial safety. This is a weak investment proposition. Only a small, highly-speculative investment may be justified by investors who strongly believe the positive sentiment points to an positive future.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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