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Stock Research: British American Tobacco

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

British American Tobacco

LSE:BATS GB0002875804
85
  • Value
    51
  • Growth
    90
  • Safety
    Safety
    60
  • Combined
    82
  • Sentiment
    79
  • 360° View
    360° View
    85
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Company Description

British American Tobacco p.l.c. is a consumer goods company providing tobacco and nicotine products. It operates in the Vapor, Tobacco Heating Products (THPs), Modern Oral, Traditional Oral and Combustible cigarettes industries and owns brands such as Vuse, glo, Velo, Grizzly, Dunhill, Kent, Lucky Strike, Pall Mall, Rothmans, Newport, Natural American Spirit, Camel, Vogue, Viceroy, Kool, Peter Stuyvesant, Craven A, State Express 555 and Shuang Xi. The company operates in the United States, Asia Pacific Middle East and Africa, Americas and Europe. In the last fiscal year, the company had a market cap of $112,528 million, profits of $26,645 million, and revenue of $32,362 million, with 48,989 employees.

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ANALYSIS: With an Obermatt 360° View of 85 (better than 85% compared with alternatives) for 2026, overall professional sentiment and financial characteristics for the stock British American Tobacco are very positive. The 360° View is based on consolidating four consolidated indicators, with all four indicators above average for British American Tobacco. The consolidated Value Rank has an attractive rank of 51, which means that the share price of British American Tobacco is on the lower side compared with the typical size in indicators such as revenues, profits, and invested capital. This means the stock price is lower than for 51% of alternative stocks in the same industry. The consolidated Growth Rank has a good rank of 90, which means that the company experiences above-average growth momentum when looking at financial metrics such as revenue, profit, and invested capital growth as well as stock returns. The company is also safely financed with a Safety rank of 60. Finally, professional market sentiment is above average compared with other stock investment alternatives with a Sentiment Rank of 79. ...read more

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Strongest Rank Analyst Opinions
Weakest Rank Profit Growth
Country United Kingdom
Industry Tobacco
Size XX-Large
Website bat.com
Index
FTSE All Shares
FTSE 100
FTSE 350
JSE All Shares
British American Tobacco stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 13-Mar-2026.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history. Unlock the analysis.

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Metrics Current 2025 2024 2023
Value
51 73 82 83
Growth
90 55 15 35
Safety
Safety
60 33 32 31
Sentiment
79 55 20 87
360° View
360° View
85 65 14 75
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Metrics Current 2025 2024 2023
Analyst Opinions
22 45 67 75
Opinions Change
50 46 6 17
Pro Holdings
n/a 62 40 96
Market Pulse
88 62 43 72
Sentiment
79 55 20 87
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Metrics Current 2025 2024 2023
Value
51 73 82 83
Growth
90 55 15 35
Safety Safety
60 33 32 31
Combined
82 58 29 49
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Metrics Current 2025 2024 2023
Price vs. Sales (P/S)
44 9 18 20
Price vs. Earnings (P/E)
31 82 95 91
Price vs. Book (P/B)
35 64 80 82
Dividend Yield
85 100 100 100
Value
51 73 82 83
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Metrics Current 2025 2024 2023
Revenue Growth
46 33 4 43
Profit Growth
100 29 64 10
Capital Growth
53 61 62 67
Stock Returns
70 87 1 69
Growth
90 55 15 35
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Metrics Current 2025 2024 2023
Leverage
48 42 52 50
Refinancing
36 22 23 17
Liquidity
72 56 38 37
Safety Safety
60 33 32 31

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This is an all-around strong stock. It shows good value, high growth, safe financing, and positive professional sentiment. It is ideal for most buy-and-hold investors who value a good all-around stock.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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