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Stock Research: British American Tobacco

Independent stock analysis through peer comparison: Get the 360° View as an objective basis for stock decision-making and explore the detailed ranks.

British American Tobacco

LSE:BATS GB0002875804
74
  • Value
    50
  • Growth
    83
  • Safety
    Safety
    26
  • Combined
    50
  • Sentiment
    79
  • 360° View
    360° View
    74
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Company Description

British American Tobacco p.l.c. is a consumer goods company providing tobacco and nicotine products. It operates in the Vapor, Tobacco Heating Products (THPs), Modern Oral, Traditional Oral and Combustible cigarettes industries and owns brands such as Vuse, glo, Velo, Grizzly, Dunhill, Kent, Lucky Strike, Pall Mall, Rothmans, Newport, Natural American Spirit, Camel, Vogue, Viceroy, Kool, Peter Stuyvesant, Craven A, State Express 555 and Shuang Xi. The company operates in the United States, Asia Pacific Middle East and Africa, Americas and Europe. In the last fiscal year, the company had a market cap of $112,528 million, profits of $26,645 million, and revenue of $32,362 million, with 48,989 employees.

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Strongest Rank Price vs. Sales (P/S)
Weakest Rank Opinions Change
Country United Kingdom
Industry Tobacco
Size XX-Large
Website bat.com
Index
FTSE All Shares
FTSE 100
FTSE 350
Dividends Europe
Employee Focus EU
Diversity Europe
Human Rights
Recycling
British American Tobacco stock price by TradingView. Not sourced by Obermatt.
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The higher the 360° View, the better the stock performed against its peers, considering all metrics. The 360° View represents an average of the other 5 ranks and is then scaled to a rank from 1 to 100. The shaded values are illustrative only.
Last update: 18-Dec-2025.

Make Sense of the Ranks

The higher, the better. For every stock, we judge its performance against its peers and rank it on a scale of 1 to 100. These ranks are percentiles: a rank of 75 means the company outperforms 75% of its peers in that specific area. The higher the rank, the better the stock stacks up against its peers.

Value
Identifies how good a value the stock is.
Good Value Expensive
Combined
Consolidated view across Value, Growth, and Safety.
Good Tread Carefully
Growth
Shows a company's growth potential.
High Growth Tough Times
Sentiment
Shows what the market thinks of a stock.
Positive Sentiment Skepticism
Safety
Safety
Assesses how financially secure a company is.
Well-Financed High Leverage
360° View
360° View
Holistic stock analysis: all key non-/financial metrics
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Detailed and Historical Ranks

Deep dive into 15 detailed ranks and 3 years of history. Unlock the analysis.

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Metrics Current 2024 2023 2022
Value
50 73 82 83
Growth
83 55 15 35
Safety
Safety
26 33 32 31
Sentiment
79 55 20 87
360° View
360° View
74 65 14 75
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Metrics Current 2024 2023 2022
Analyst Opinions
54 45 67 75
Opinions Change
91 46 6 17
Pro Holdings
n/a 62 40 96
Market Pulse
69 62 43 72
Sentiment
79 55 20 87
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Metrics Current 2024 2023 2022
Value
50 73 82 83
Growth
83 55 15 35
Safety Safety
26 33 32 31
Combined
50 58 29 49
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Metrics Current 2024 2023 2022
Price vs. Sales (P/S)
59 82 95 91
Price vs. Earnings (P/E)
3 9 18 20
Price vs. Book (P/B)
43 64 80 82
Dividend Yield
90 100 100 100
Value
50 73 82 83
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Metrics Current 2024 2023 2022
Revenue Growth
56 33 4 43
Profit Growth
37 29 64 10
Capital Growth
76 61 62 67
Stock Returns
91 87 1 69
Growth
83 55 15 35
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Metrics Current 2024 2023 2022
Leverage
40 42 52 50
Refinancing
21 22 23 17
Liquidity
48 56 38 37
Safety Safety
26 33 32 31

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Frequently Asked
Questions

This is a high-quality, high-growth stock with positive sentiment. However, the financing is on the riskier side. It is best for a growth-focused investor willing to accept higher financial risk for potentially higher shareholder returns.

Obermatt provides unbiased stock analysis as a completely independent third party. We have no conflicts of interest with individual stock titles. Our data-driven analysis is based on algorithms honed over twelve years, giving you analysis that is free from personal bias and conflicts of interest.

The 360° View Rank indicates a company's overall performance across all major financial and non-financial metrics tracked by Obermatt. A 360° View Rank of 75 means the company is more well-rounded than 75% of similar companies. A high score indicates that the company is strong across the board; it is attractively priced, growing sustainably, financially stable, and well-regarded by the market. Learn more.

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